Be Racing transforms the road to Dakar with a unique approach
Barcelona
31/12/2024
Be Racing is an innovative and ambitious initiative in the world of the Dakar Rally, with the clear mission of democratising access to this competition and other top-level off-road events. The team, which is making its debut in the Dakar this year, offers a comprehensive approach to help drivers and co-drivers achieve their goals in the most demanding races on the planet.
A clear philosophy: making dreams come true
Be Racing's goal is to provide technical, human and knowledge resources to anyone who wants to participate in the Dakar and complete it with guarantees. The team also works with drivers and co-drivers to improve their skills, achieving optimal preparation for other competitions such as the W2RC, the Baja Championship, the National Championship and events with classic Dakar vehicles.
Experience at the service of innovation
Although Be Racing is a new team, its structure has an impressive track record. Bertrand Marco, the team's CEO, has more than 20 years of experience as a development engineer for official teams in the Dakar. This experience is key to guaranteeing unique preparation and support for his drivers.
Speaking about this initiative, Bertrand Marco said: "Be Racing was born with the vision of bringing the Dakar experience closer to all those who share this passion. We don't just focus on competing, but on training and supporting so that any driver or co-driver can achieve their goals with confidence."
Presence at the Dakar Rally 2025
Be Racing is entering the Dakar with three highly talented drivers:
- Sebastián Guayasamín , 44, is making his tenth participation in this iconic event, and is the current runner-up in the W2RC championship.
- Javier Velez , 69, is taking part in his fifth Dakar, bringing his accumulated experience and strength to his team.
- Oscar Masó , 44, is competing in the Dakar for the first time and is relying on the team to help him overcome the challenge of finishing on his debut.
The services offered by Be Racing
Be Racing offers a full range of services for drivers, companies and motorsports enthusiasts. These include:
- Organisation of events to discover future Dakar drivers, as well as team building experiences for companies. These events are also used as marketing and promotion tools.
- Sports advice , including training planning to achieve goals such as the Dakar, the European Baja Championship or the W2RC. This service includes both conventional and classic competition lines, as well as vehicle rental and customization.
- Technical assistance with engineers and mechanics specialized in competitions, mechanical customization, restoration of classic vehicles and track assistance with support trucks.
- Administrative procedures , from the processing of licenses to the management of documentation and claims during competitions.
- Logistics and comfort for participants , including transportation of vehicles and spare parts, as well as accommodation options adapted to the needs of each pilot.
- Training programs for pilots and co-pilots , with special attention to off-road driving and navigation in different environments, from deserts to rocky terrain.
Be Racing: much more than a team
Be Racing was born with the vision of becoming a benchmark, not only in the Dakar, but in all off-road competitions. With a combination of experience, innovation and passion, this team offers anyone the opportunity to achieve the dream of competing in the most demanding events in the world of motorsports. The company also stands out for its commitment to motorsports activities, offering unforgettable experiences for individuals and companies.